I read an interesting piece this week by James Gordon-Mackintosh in PR Week sharing his experience of being ghosted by prospective clients. If you’re not familiar with the term it refers to a situation following a pitch (in this case it was an agency pitching for a project but it could apply to any situation
How you can be more, without doing much more? How do you position yourself to be recognised for the contribution that you make to the overall organisation? Here is my list of recommended reading on the subject with links to the books. These can support your journey to achieving greater personal and professional impact. Start
Great ideas sell themselves, so the saying goes. You simply enter the pitch with your idea, gently nudge it in the back and it will start talking. But what happens when it refuses to speak? Agencies that rely on this tactic when presenting their work run a real risk that some of their best ideas
Leading a business is challenging and will continue to be so in 2018. However, there is a way to make it more fun. And that is by making money. Before you stop reading, let me be clear. It’s not making money itself that’s fun. What makes it fun is how you go about it. And
Your client relationships are a key way to build your business. How do you start them? And then, once started how do you maintain them? Here are ten steps to design a client relationship building initiative. Envisage the types of relationship you want to have: Picture your most successful, enjoyable client relationship. What makes
Our assumptions direct how we think, feel and act. Yet, most if not all of the time, they are hidden from our sight. On first glance, we often argue strongly for their validity. That’s because they create stability. On second glance, they can be the very foundations of what holds us back. Following on from
Mark Twain said “It’s not what I don’t know that gets me into trouble. It’s what I know for sure that just ain’t so”. This speaks to the power of our assumptions. Often, a useful short-hand, they can equally stop us from growing and getting what we want. In my work with design professionals on
We all make assumptions. Quite often they’re a useful short-hand that makes us efficient. But they can form barriers that can keep us where we are and stop us from growing and reaching our potential. When it comes to presentations I’ve come across many of these when working with my clients. I want to highlight
I was prompted to think about this recently whilst running and seeing the first signs of Spring in an amazing display of blooms in my local park. They seemed to leap up out of the ground almost spontaneously. One day they weren’t there. The next day, they were. But of course, that’s not how it
The truth is, it’s actually the other way around. If you prepare, practise and then perform, your personal confidence takes care of itself, as if by magic; except of course it’s not magic at all. So how do you cultivate confidence? How might you block yourself from accessing it and what can you do to