Appointing an agency could be seen as a choice for the client. But agencies can have just as much say in the matter as their clients-to-be. But choice doesn’t appear by magic. It has to be worked on and created into being. Chris Lumsden, Partner at brand consultancy, Good talked me through how they do
Helen Gregson, CEO of the European Society of Endocrinology shares how she became more comfortable and confident in her approach and delivery of public speaking. Background “It’s expected behaviour from a CEO, to be a completely comfortable presenter, knowing what you are doing. But for me, and I expect many others, these were moments I
Next Step Coaching Programme Case Study When a client had to let some people go, they asked me if I could design a short coaching programme to support them to move forward. Background 2020 is proving to be more challenging than any I’ve known in my 26-year career. I’m feeling this. And I’m hearing this
Our working days are filled with video meetings at the moment. Zoom, Teams etc have made many working lives manageable during the pandemic. But……do you ever get the sense that even though you’re meeting people regularly over video, and they’re meeting you, you might actually be seeing less of them? And being seen less yourself?
Creative businesses are built on the crackle of in-person exchanges. The spark as one idea collides with another. The flow of conversation that leads to the discovery of the new. What has the move to remote working and reliance on video meant for communication? What challenges are creative business leaders encountering and what are they
Starting up your agency is an easy topic of conversation. At the beginning, everything is ahead, optimism and energy have no limits. The world is your oyster. You get started and keep going. When do you think about the ending? How you will leave the business you are building? When was the last time you
Roberta Reeve, Technical Manager at the Agricultural Industries Confederation (AIC) shares how a Public Speaking for Leaders Masterclass equipped her with the tools to speak more confidently in a range of settings, and what she’s going to do next. Background “Public speaking matter is a regular part of my job, not always to large audiences
Rachel Lambert Forsyth CBiol FRSB, Director of Membership and Professional Affairs at the Royal Society of Biology shares how a Presentation Skills Masterclass equipped their students with the tools and confidence to present their ideas, and enhance the value of their Accreditation Conference for attendees and students. Background In 2018 we ran an inaugural Accreditation
I read an interesting piece this week by James Gordon-Mackintosh in PR Week sharing his experience of being ghosted by prospective clients. If you’re not familiar with the term it refers to a situation following a pitch (in this case it was an agency pitching for a project but it could apply to any situation
Being appointed Creative Director can be a goal that many senior designers set for themselves. What changes await the Senior Designer with this ambition? What helps them manage the transition? And what can they do in the run up to give themselves the best opportunity to be successful? I spoke with three Creative Directors who